Hublot Unico
Client: Hublot
Studio: FutureDeluxe
Role: 3D Design & Animation
Introducing the Unico movement, Hublot’s first-ever in-house creation setting new standards for precision and design in watchmaking. This innovative expression powers a variety of watches in the collection, celebrating Hublot’s commitment to unique craftsmanship with each intricate detail.
Meticulously designed and assembled by Hublot’s skilled watchmakers, the heart of the Unico movement, with its 354 components, 28’800 vibrations per hour, 72-hour power reserve and self-winding mechanism, represents the pinnacle of expertise, bringing together cutting-edge technology and time-honoured techniques.
FutureDeluxe crafted the film and broader conceptual framework exploring how models embody movement by merging CG and reality, a one-of-a-kind take on visualising the world of watchmaking. The film visuals are accompanied by the sound from one of Colombia’s rising electronic producers Verraco (TraTraTrax). An analogue stills series was also shot by film photographer, Steph Wilson, bringing together traditional craft and contemporary 3D design.
Credits:
Designed, Directed and Produced by FutureDeluxe
Client: Hublot
Executive Creative Director: Curtis Baigent
Executive Producer: Svet Lapcheva
Creative Director: Kristian Glenn
Associate Creative Director: Ben Black
Head of Production: Caleigh Illerbrun
CG Producers: Alexia Guenon des Mesnards, Natalie Greenwood, Tiffany Brathwaite
Art Director: Yas Vicente
Design & Animation: Liam Henderson, Sasha Gudkova, Luca Struchen, Stevie Rees, Peter Kent, Dagmar Irrig, Luke Parker, Adam Samson, Hayden Martin
Modelling: Flavio Diniz, Marcelo Souza, Nemanja Ivanovic, Ben Pilgrim
VFX: Slavko Gavric
VFX Supervisor: Peter Eszenyi
Storyboard/Concept Art: Sylvie Minois
3D Talent scan: Clear Angle
Live Action Director: Eddie Whelan & Kristian Glenn
Photographer: Steph Wilson
Live Action Producer: Erinn Fitzgerald
Production Manager: Ross Campbell
1st AD: Elle Lotherington
DOP: Rob Jarvis
Stylist: Pegah Maleknejad
Makeup Artist: Rebecca Wordingham
Hair Stylist: Sophie Jane Anderson
Manicurist: Cherrie Snow
Post Production Motion: POD LDN
Post Production Stills: Studio Private
Editor: Noa Livnat @ Punderson Gardens
Grade: George Neave @ Coffee & TV
Original soundtrack: Verraco
Music supervisor: Joe Howard
Sound mix: Echoic
1ST AC: Klim Jurevicius
2ND AC: Evangeline Perkins
DIT: Luke Kneafsey
Playback: Chaz Northam
Key Grip: Nick Teulon
Grip Assistant: Trevino Williams
Gaffer: Krunal Saadrani
Desk OP: Eddie Cook
Choreographer: Liv Lockwood
Choreographer Assistant: Folu Odimayo
Stylist Assistant: Keeley Dawson
Stylist Assistant: Jolene Chen
Stylist Assistant: Holly Ugolini
Makeup Assistant: Tamsin Ballingall
Makeup Assistant: Hanna Friedrich
Hair Assistant: Clare Hurford
BTS: Timi Akindele-Ajani
